Native to Peru, Heliotropium 'Purple Heirloom' offers the characteristically wonderful vanilla fragrance of South American Heliotropes, often bred out in other modern cultivars. Its beautiful vanilla, baked cherry pie-like scent pervades the garden and is a magnet for bees and butterflies. Delicate small star shaped purple flowers held in pannicles above the veined and slightly hairy mid-green foliage appear in progression from spring, through summer and into autumn, making for a generous, easy care stalwart for any style of garden, including cottage, mixed perennial, woodland or coastal.